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DISC Profile Model, What Is DiSC And Who Created DISC?

The DISC Model continues to be one of the most popular four quadrant behavioral and personality models. The online DISC profile and other disc profiles are based on the research of William Moulton Marston Ph.D. (1893-1947). Marston, who was influenced by such contemporaries and Carl Jung sought to find theory to explain the behavior of "normal" "healthy" people within a specific situation or environment. Marston, the father of the DISC, was a graduate of Harvard University. Among his contributions Marston was a consulting psychologist, researcher and authored or co-authored five books. He was also published in such juried professional journals as in the American Journal of Psychology, and reference books including The Encyclopedia of Psychology, and The Encyclopedia Britannica. It was Marston’s 1928 “Emotions of Normal People”, which introduced the theory of DISC. He classified four categories of human behavioral type, style or temperament-- Dominance, Influence (Marston chose the term inducement), Steadiness or Stability (originally submission) and Compliant, Conscientious, or Cautious, (originally compliance). It should be noted that Marston never developed his D.I.S.C. model into a four quadrant model though now a days DISC has become one of the modest popular four quadrant models, with various companies using quadrants, circles, wheels, and diamonds to graphically represent the positioning of behavioral and personality styles and types. The D.I.S.C. model looks at behavioral styles and behavioral preferences.

Marston, in addition to his work on DISC and understanding personality, emotional intelligence (before it was called emotional intelligence), and behavioral styles is created with developing the lie detector. Another interesting aside is that Marston also was the creator of “Wonder Woman,” where he introduced the strong female super hero into comic strips.

For about 40 years DISC has continued to evolve. From Marston's original development of the D.I.S.C. model; to the research conducted by the University of Minnesota's Dr. John Geier and other researcher and assessment developer.

Irony Marston developed the D.I.S.C. model he never copyrighted his disc profile test. Yet, today, 75 years after the publication of his book, over 5 million people have taken various forms of the DISC profile throughout the world. Marston’s original work continue to be enhanced by ongoing behavioral research and profiles can be found in than 50 languages by various publishers of the disc assessment.  With this evolution of various versions of the DISC of varying quantity and validity. There are numerous people and companies trying to capitalize on the DISC and Marston's original work. DISC Classic 2.0 Profile and the PPSS or Personal Profile Software System Profile offer a 28 question model of the DISC in order to provide what we believe to be a highly valid, reliable instrument presented in a very user-friendly way that is applicable to not only business applies, but family, social and personal relationships.

John C Goodman, MSOD, MSW
Center for Internal Change, Inc.

The DISC Profile is a nonjudgmental tool for understanding behavioral types and personality styles. It helps people explore behavior across four primary dimensions:

  • Dominance: To the point, decisive and bottom line oriented. These people tend to be independent and results driven. They are strong-willed people who enjoy challenges, taking action, and immediate results. 
     
  • Influence: Optimistic and outgoing. They tend to be highly social and out going. They prefer participating on teams, sharing thoughts, and entertaining and energizing others.
     
  • Steadiness: Empathetic & Cooperative. These people tend to be team players and are supportive and helpful to others.  They prefer being behind the scene, working in consistent and predictable ways. They are often good listeners and avoid change and conflict
     
  • Conscientiousness: Concerned, Cautious & Correct. These people are often focused on details and quality. They plan ahead, constantly check for accuracy, and what to know "how" and "why".

Benefits of the DISC profile include:

  • Understanding behavioral strengths and challenges in yourself and in others
  • Learning to appreciate the differences and strengths of others            
  • Discovering tools for dealing with conflict effectively            
  • Enhance teamwork and reduce team conflict            
  • Developing strategies and awareness to deal with diversity of people, their communication styles and needs                     
  • Increasing sales skill by understanding how clients or customers behavior and make decisions         
  • Improve customer relationships and customer satisfaction      
  • Reduce personal and organizational conflict, stress and turnover
  • Improve communication skills through determining communication styles                    
  • Enhance and develop coaching and mentoring skill

Visit our site to easily setup an online EPIC Account online test, report, an assessment Administrations Site to order and learn to use EPIC Credits for DiSC Profile

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*Onlinediscprofile is an online division of Center for Internal Change, Inc., a top award winning and one of the largest Distributors of the DiSC Classic Profile and Inscape Publishing Profiles, assessments and training programs.

Last updated August 14, 2010 . DiSC is a registered trademark of Inscape Publishing, Inc., formerly Carlson Learning Company (also referred to as the disc styles test, dics , disc profiler, inventory or profiling System, the disc test, dics profile, Carlson Learning Profile, personality profile, personality quiz, survey, questionnaire, disc behavioral test assessment, or instrument), Personal Profile System. Onlinediscprofile.com is an online division of Center for Internal Change, Inc.. John C Goodman, MSOD, MSW is a Inscape Publishing Certified DiSC Trainer and authorized distributor of Inscape Publishing, Inc. and neither he nor the corporation are legally responsible for the content or accuracy of any products on this site including, but not limited to products by Inscape Publishing, Inc., or their strategic partners or other products sold on this site in a distributor, associate or affiliate capacity. These products are not intended to be used as a primary hiring instruments and are not designed for the purpose of hiring employees. Neither are we responsible for the use or application of these products by purchasers or end users.

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DiSC Facilitator's Report.

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