Great sales people adapt their communication approach to the needs of the customer. They understand that each customer comes to the table with different psychological needs, fears, and stressors. DISC Provides an easy way to identify those areas to improve the sales process and make a more immediate (and positive) impact on the relationship.
Most sales advice focuses on understanding the buyer. That matters, but it is only half the equation. Great sales execution also requires self-awareness. Before a salesperson can adapt to a […]
Using DISC profiles to improve sales techniques Read More »
There is no single best approach to sales. A pitch that feels clear and efficient to one buyer might feel rushed to another. A detailed proposal that reassures one decision-maker
Understanding buyer behavior with DISC Read More »
Great salespeople understand the psychology of their customers. Earlier this year, I was fortunate to speak with a great salesperson while buying a new front door for my home. My
How to use DISC to Understand Customer Psychological Needs Read More »
I am often asked what is the best DISC Style or DISC personality type for a sales person. Should we hire a high “D”, “I”, “S”, “C” or a combined
What Is The Best DISC Style For Sales Hiring? Read More »
